Wednesday, December 5, 2007

Happiness Machines

Episode Guide

The Century of the Self is an acclaimed documentary by filmmaker Adam Curtis released in 2002.

Adam Curtis (born 1955) is a British television documentary maker who has during the course of his television career worked as a writer, producer, director and narrator. He currently works for BBC Current Affairs. He is noted for making programmes which express a clear (and sometimes controversial) opinion about their subject, and for narrating the programmes himself.

"This series is about how those in power have used Freud's theories to try and control the dangerous crowd in an age of mass democracy." - Adam Curtis

Sigmund Freud, the founder of psychoanalysis, changed the perception of the human mind and its workings. His influence on the 20th century is widely regarded as massive.

This documentary describes the impact of Freud's theories on the perception of the human mind, and the ways public relations agencies and politicians have used this during the last 100 years for their "engineering of consent".

The Century of the Self asks deeper questions about the roots and methods of modern consumerism, representative democracy and its implications. It also questions the modern way we see ourselves, the attitude to fashion and superficiality.

Where once the political process was about engaging people's rational, conscious minds, as well as facilitating their needs as a society, the documentary shows how by employing the tactics of psychoanalysis, politicians appeal to irrational, primitive impulses that have little apparent bearing on issues outside of the narrow self-interest of a consumer population. He cites a Wall Street banker as saying "We must shift America from a needs- to a desires-culture. People must be trained to desire, to want new things, even before the old have been entirely consumed. [...] Man's desires must overshadow his needs."

Download Here! or Watch Film Now! • Episode One: 58 minutes
Or Try Google In 6 Parts

Happiness Machines (part 1 of 6)

Happiness Machines (part 2 of 6)

Happiness Machines (part 3 of 6)

Happiness Machines (part 4 of 6)

Happiness Machines (part 5 of 6)

Happiness Machines (part 6 of 6)


The Century of the Self (as well as The Power of Nightmares) are available for streaming or download from The Internet Archive

Fifty Bucks at Amazon - Run Time: 240 minutes


More on the series...